Great idea from the Blog of Seth Godin - Marketing guru.
"To raise someone's expectations then not fulfill them is worse than mediocrity". Means you better do nothing than raise expectation and then not fulfil it.
Don't announce the service until you are ready to provide it.
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1 comment:
I really like your blog and how you use everyday example to show the dos and don'ts of customer relationship management. I added it to my netvibes.
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